The marketing experts at Ridgeway explain how a well-defined digital strategy can make or break your online business…and make your life much easier.
Get personas right and you’ll target the right users with the right messaging that builds brand advocacy. Get them wrong and users will quickly leave for a better online experience elsewhere.
Is a Headless Content Management System the right choice for you? Here we weigh up the pros and cons of losing your head.
Cloud hosting can be complicated so we spoke to Jamie Round, Ridgeway’s Lead Support Developer, to explain why moving into the cloud makes sense and why Microsoft Azure is our preferred provider.
Ridgeway’s Simon Cole, explains why there’s much more to the ideal client than their bank balance.
As a digital marketer it pays to be ambitious, but don’t make the mistake of setting out to conquer the world while overlooking business that’s right on your doorstep.
Ridgeway examines the impact of cloud hosting on Search Engine Optimisation and identifies some strong reasons to move your hosting into the cloud.
As Kentico Gold Partners and Quality Experts, we’re really excited to reveal the key benefits of the new Kentico platform version, K12.
Big brands can be surprisingly scared of social media, but social is here to stay and it’s only going to get bigger, so it’s time to separate the facts from the fiction.
The digital marketing experts at Ridgeway advise on SEO quick wins you can try yourself – or leave to them.
Meta descriptions are a much misunderstood weapon in the search arsenal that can have a serious impact on page performance.
Website accessibility is much deeper than due diligence and ‘doing the right thing’ and can seriously help to boost your bottom line.